Coffee with the County - Eyes-Opened Experiences
As the Chamber of Commerce, we have the privilege of welcoming in new members weekly. We get to meet side-hustles-turned-full-time-businesses and long-running companies all the same. As a way of welcoming in these new members, we schedule a “New Member Greeting,” which at times also doubles as a special ribbon cutting celebration for the business as well. (You may have seen photos of these in the paper from time to time.) It is a true treasure to be able to stand next to the business owner at these New Member Greetings and hear them share their story, and how they came to be.
As another layer to these greetings, we invite our Chamber ambassadors (representatives of different Chamber members) to attend and help us welcome the new member. A part of their interaction in the event is introducing themselves by sharing one thing they love either about their company or LaGrange County. I dare say, they get very creative, and oftentimes come competitively prepared to give the “best” answer! Each greeting we host, we hear about the love for our parks, our businesses, and our people. It is equally special to stand in that gathering and hear them share, especially from those that have been around LaGrange County since childhood.
As a local girl myself, I enjoy hearing the ambassadors’ stories that sound kind of like this: “When I was young, and before I became active in the Chamber, I thought I knew what there was to know about the Chamber. It turns out, I was wrong, and I knew very little. I have learned so much about all of the small businesses who make LaGrange County unique, and I get to meet so many different people who are making a difference here.” That is a moment I take to heart, because it is real people, from our own hometowns, who have had an “eyes-opened” experience within their own community. They’ve learned something new, or experienced something different, or visited a place they haven’t been to before.
That’s probably the thing I love the most about my job. I love that, as a Chamber of Commerce, we are positioned to tell the story of our members. We get to share about the rich heritage within our communities. We get to paint the picture of the seriously large variety of products made and sold right here in our hometowns. And we get to connect our locals to those experiences every single day.
A couple of weeks ago, I talked about National Tourism Week in this column, which happens on a country-wide level the first full week of May every year. We partnered with the LaGrange County Convention and Visitors Bureau to showcase the extensive tourism industry here in our communities which drew over 2.5 million visitors in 2024. (2.5 million visitors!!) It is the businesses, the people, and the slowed-down culture that people love to experience here, and we partnered with the CVB to showcase that appeal to our locals.
So often, we (the “locals”) take what we see every day for granted. I forget the peaceful sound of a horse’s trot pulling a buggy down the road. I forget about the feel of a warm summer breeze on my skin as I watch young children playing at the local park or competing in a game of softball at the schoolyard. I forget about the charm of knowing all of the people when you walk into a local establishment, and the relational basis on which we’re founded. I forget it, because I see it every day.
The joy of celebrating National Tourism Week (and month, as we extend it throughout May) is that we get to create “eyes-opened experiences” for locals. It’s a chance to say, “Hey, don’t forget about the treasures you can find literally just a minute or two from your front step.” It’s all right here!
As we creep quickly towards Memorial Day weekend, I encourage you to consider: how can you get out and explore your own backyard this month? In partnership with the LaGrange County CVB, we’re offering a few opportunities for you to learn more and to become a tourist in your own hometown:
Local Tourist Insider Opportunities
- As a newly unveiled character, “Tourist Tammy” has made her debut in full garb, playing hide-and-seek across LaGrange County. Throughout the month, you can view videos showcasing the incredible places to visit and experience right here in our communities. Give yourself a laugh (at my own expense!) and meet Tourist Tammy on Facebook or Youtube by searching our handle “@LaGrangeCCC”.
- In partnership with the CVB, we are hosting a digital trail to allow our locals to be rewarded for being a tourist in their hometown! The Love Local LaGrange County Passport boasts of 28 different stops and experiences within our local region. All a person needs to do is sign up (it’s free!), visit as many places as possible through May 31, and be entered to win gift cards, overnight stays, theater tickets and more. (Did I mention it’s free, and you can win free stuff??) To learn more, head to visitshipshewana.org and search “Love Local”.